Valio is the most sustainable brand of Finland

Four years in a row annual Sustainable Brand Index research gives the first place for sustainable brand  to Valio company. The analysis is carried out among 837 brands from Finland, Norway, Denmark and Sweden. The index of sustainability is influenced by sales volumes, market share, size of company staff, brand recognition and consumer acceptance.

Despite product-line expansion and volumes growth in 2016, a manufacturer of bakery products, Fazer company, gave the second place in Sustainable Brand Index rating to Kotimaista food company. S-market took the third place in sustainability, and Fazer moved to the fifth position in the rating.

Source - fontanka.fi